Superzero-Purple Shampoo Bar

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Toning and shine-boosting shampoo for an ashier, cooler blonde or white and enhanced smoothness, bounce, and shine.

A “purple shampoo” that enhances blonde tones and offsets unwanted yellow or brassy tones while gently cleansing and nourishing your hair for extra shine without any extra weight
  • Perfected for blonde hair - both natural blondes to elevate your blonde as needed, and dyed or highlighted hair to remove unwanted yellow or brassy tones; also recommended for white hair to offset yellowness or brassiness
  • Gently cleanses your hair while brightening up your color with a nourishing blend of moisturizing avocado oil and tone enhancing chamomile extract
  • Purple color pigments neutralize unwanted yellow or brass tones for a cool, ashier blonde and a clearer white; no bleaching involved
  • Enhances bounce & shine without weighing hair down
  • Sulfate-free, over 98% plant-based, vegan, silicone free, palm-free, and certified plastic and microplastic free
  • Quick-forming, satisfyingly sudsy lather
  • Long-lasting - full size bar is equivalent to 2 to 3 bottles of liquid shampoo
  • Clean and cruelty-free without sulfates, parabens, silicones, phthalates, DEA, and synthetic fragrances
  • Soap-free and pH balanced
  • Absolutely plastic-free; packaged in recycled and recyclable cardboard boxes with non-toxic inks and water-based adhesives
  • Portable and TSA approved - beauty-on-the-go perfected